Beurs van Berlage and Creative Technology Netherlands strengthen stage experience
The Beurs van Berlage and Creative Technology Netherlands are jointly introducing a visual addition to the Stock Exchange Hall: the Curve. Now raised, the LED setup offers organisers an innovative way to bring their message to life.
The Curve stands on the stage of the Effectenbeurszaal, transforming the space into a dynamic event space. Its semi-circular shape blends seamlessly with the monumental architecture while creating an impressive visual experience for the audience.The Curve stands on the stage of the Effectenbeurszaal, transforming the space into a dynamic event space. Its semi-circular shape blends seamlessly with the monumental architecture while creating an impressive visual experience for the audience.
Live backdrop and visual focal point
Whether for brand presentations, panel discussions or award shows – the Curve acts as an impressive live backdrop that organisers can use to highlight their event branding, artwork or theme in a big way. This enhances visitors’ experience, both in terms of content and atmosphere. Thanks to advanced LED technology, both external sources and full-screen content can be displayed razor-sharp and impressive.
3D Stage Visualizer: experience the design in advance
To optimally support organisers in their preparations, Creative Technology Netherlands has developed an online 3D Stage Visualizer especially for the Beurs van Berlage. With this interactive tool, users can upload their own content and immediately see how it will be expressed on the Curve, in the characteristic setting of the Stock Exchange Hall. This creates a realistic image of the final result – even before the event takes place.
A new standard in event experience
‘With the enlarged Curve as well as the 3D Stage Visualiser, together with Creative Technology Netherlands, we are setting a new standard in visual event support,’ says Lydia Baloe, Operations Director of the Beurs van Berlage. “The addition of this technology not only enhances the content of the programme, but also the overall experience of our visitors. The combination of historical allure and modern technology makes the Beurs van Berlage a unique venue in Europe.”
Creative Technology Netherlands also shares the enthusiasm: “It is fantastic to work with the Beurs van Berlage on a solution that excels both visually and functionally. Thanks to the 3D Stage Visualizer, organisers can now give free rein to their creativity even in the preparation phase,” says Arjen Kijk in de Vegte, Division Manager Corporate Events Creative Technology Netherlands.